Good Shout Media was founded in 2015 to help Classic Car companies get to grips with the digital world. Joe combines his lifetime of automotive enthusiasm with creative writing skills and a natural business flair to get results through high quality writing.
Joe has an eye for design and an entrepreneurial spirit. He is able to inject life into any team, spotting opportunities and creating marketing tag lines and catch phrases on the spot… For this reason one client has even given him the nickname Joe Boost!
Operating as a traditional marketing consultant, a part time employee or a freelance contractor as required, Joe can assist your business in a way that works for you – Good Shout Media offer the skills and creativity of a marketing agency without the large hourly rate!
- Consultancy – What can we do better? How do we look better?
- Branding and Design – How can we update our image?
- Social Media – Stop posting boring content!
- Writing and Blogging – How can we engage readers more often?
- Car Sales Description Writing – How can we sell more cars?
- Car Sales Support and 3rd Party Listing (Car & Classic, PistonHeads, eBay etc)
- Marketing Support – What could we do better? What are we missing?
- Product Wording and Category Navigation – For Classic Car Parts Retailers
- General Website Copy and Content – Need an entire website writing? Leaflets?
- Parts Inventory Cleaning – How have we got? Are they in the right categories? Could the photos be better? Are we selling them right?
Graduating from Falmouth University with a degree in English with Creative Writing (BA Hons), Joe could have got a First but was too busy starting and running businesses. During the final year of university Joe was working as Commercial Manager for Wavelength Surf Magazine and running the Student Surf Tour, the UK’s first inter-university surfing league. Wavelength Magazine fell victim to the decline in print and hadn’t adapted well to the world wide web, so Joe decided to jump ship before it sank. After surfing around the world, Joe settled back in the UK and applied his knowledge to the world of classic cars, (with small foray into high end audio equipment). Joe has owned more than 120 cars.
The SLSHOP and Good Shout Media
Joe has worked with The SL Shop for six years, helping them to become the automotive behemoth and industry leading brand that they now are. Working on a variety of projects, Joe has been involved with every part of the business, including the launch and development of the SportLine 300SL. Joe has an intimate knowledge of the Mercedes-Benz SL, and can often be found selling cars in the showroom providing holiday cover for the Sales Manager Bruce Greetham.
Wizard Sports & Classics and Good Shout Media
Offering sales and storage for classic cars in Cheshire, Wizard Sports & Classics are a young and vibrant company with a diverse stock offering. Joe got involved with Richard in 2020, and has become the resident writer. Tasks include car descriptions, uploading the sales cars to the website and 3rd party channels and of course blogging.
Joe loves blogging for Wizard Sports & Classics and thoroughly enjoys putting together the often cheeky articles.
Powerspark Ignition and Good Shout Media
For the last three years Joe has been assisting with the development of Powerspark Ignition, overseeing the build of a new eCommerce website. Joe also assists with the design of the show stand for classic car shows, and designs print advertisements…. and a whole lot more.
Berlinetta Auctions and Good Shout Media
Joe runs the Facebook page for Berlinetta Auctions, the online classic car auction house.
Classic & Sports Finance and Good Shout Media
Occasionally, Joe contributes to the Classic & Sports Finance blog. One significant project that has to be mentioned is the ‘Future of the Industry‘ series of articles, which focused on the uncertain future of the motorcar. Joe also designed and coordinated this article on Classic Car Equity Release